News

Cracker Barrel shares plummet after pushback on new logo, brand refresh

Shares of Cracker Barrel Old Country Store plummeted roughly 10% on Thursday after the restaurant unveiled its new logo ...

Cracker Barrel's controversial new logo is the latest phase of the restaurant chain's turnaround plan

Cracker Barrel's new, simplified logo is drawing criticism from some customers. The chain unveiled a new logo on Tuesday.

Cracker Barrel outrages conservatives with new logo: ‘This is your Bud Light moment’

Restaurant chain accused of going ‘woke’ and ‘scrapping a beloved American aesthetic’ by simplifying branding to remove ...

Cracker Barrel holds pop-up in NYC with food, line-dancing, country concert amid backlash over new logo

Cracker Barrel hosted a pop-up event in Manhattan that included line dancing and live country music as it faces criticism for ...

Cracker Barrel changes logo. See new 'cold and sterile' design, why some hate it, Ohio locations

Cracker Barrel changed its logo for the first time in over 40 years, and some fans aren't happy with the new design. Take a ...

Cracker Barrel reveals new logo, works with country star Jordan Davis to boost relevance

Since its debut in 1977, Cracker Barrel's iconic logo has remained the same -- save for a few slight updates. But not anymore ...

Christian College’s Hot Take On Cracker Barrel Has People Saying, ‘Huh?’

Hillsdale College in Michigan joined the MAGA pile-on over the restaurant chain's rebrand and critics had thoughts.

Steak 'n Shake is not happy about Cracker Barrel's new look

Cracker Barrel simplified its logo by removing an image of a man in overalls. Steak 'n Shake said this meant Cracker Barrel ...