The kitsune, meaning "fox" in Japanese, is a central figure in Japanese folklore, known for its magical abilities and intelligence. As they age, they acquire more tails, signifying increased power, with nine tails being the zenith. While the benevolent Zenko kitsune are associated with the god Inari and often revered as his messengers, the mischievous Yako or Nogitsune are known for their tricks and sometimes malevolent acts. Their multifaceted nature, ranging from guardianship to trickery, has

To celebrate the Kitsuné Bien Être launch in Japan, friends of the brand were invited to an exclusive immersive experience at the Daikanyama boutique. Where the store was turned into a sensory space inviting guests to enjoy a hinoki foot bath, tea ceremony, and discover a special installation by Kaiyama Ibuki, inspired by the notes of Hinoki & Rose which can be found in Kitsuné Bien Être range Shop the skinwear range in stores and online #MaisonKitsune #KBE | Maison Kitsuné

Café Kitsuné Seasonal Matcha Menu Launch 🍵 Loving their new ambassador "Barista Fox"! They have a new array of clothing and accessories to pick from ♥️ #ootd #fashion #matcha #maison #kitsune #cafekitsune # | Malaypantv