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Marketing Minutes on Instagram: "Nike’s Dream Crazier campaign, released in 2019 and narrated by Serena Williams, took a clear stand on how women are judged for ambition. Aired during the Academy Awards, the film called out the labels often thrown at women in sport — dramatic, hysterical, delusional, or “crazy” — simply for wanting more. Rather than softening that criticism, the campaign owned it. Williams’ voiceover flipped the insult on its head, using it as fuel. The film stitched together mo
7.4M views
10 months ago
Instagram
marketingminutes
1:50
Serena Williams narrates new Nike advert encouraging to 'dream crazier' | The Independent
68.5K views
Feb 25, 2019
Facebook
The Independent
2:03
Colin Kaepernick Nike Commercial - Full Video
18.5K views
Sep 6, 2018
YouTube
Saad Remix
1:27
“If they wanna call you crazy, fine. Show them what crazy can do.” 💫 Nike’s iconic “Dream Crazier” ad, narrated by Serena Williams, celebrates women who break barriers and redefine what’s possible. Remember: It’s only crazy until you do it. So, dream bigger, push harder, and show the world exactly what you’re capable of. 💪 Drop a ❤️ if you agree and tag a fierce friend to remind her she’s unstoppable. ✨ Let’s keep lifting each other up! #DreamCrazier #UnstoppableWomen #StrongWo
11K views
May 19, 2025
Facebook
Girls Gone Strong
1:30
Nike’s “Dream Crazier” ad was more than an advertisement; it gave a voice to those often silenced. Narrated by Serena Williams, it highlighted the double standards women face, especially in sports. Agency: @wiedenkennedy #MarketingMentor #Nike #Sports | Marketing Mentor
478.7K views
Nov 5, 2024
Facebook
Marketing Mentor
1:26
NIKE Tells Women to DREAM Crazier.
70.6K views
7 months ago
YouTube
GROWTH™
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Show Them What Crazy Can Do - Inspirational Ad By Nike
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Sep 19, 2024
YouTube
Craft of Warfare
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Nike Dream Crazy – Anthem of Resilience | Believe in Something
298 views
2 months ago
YouTube
sparklite
0:14
The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up for social justice, while crit
218 views
May 30, 2025
Facebook
Insidetalks
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Why Nike's “Dream Crazier” Changed the Conversation 🤔
690 views
8 months ago
YouTube
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Nike's Bold Brand Activism: The Kaepernick Campaign - Think 3000 2025
177 views
Oct 29, 2025
YouTube
Think Talks
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Discover Nike's Dream Crazy Campaign
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6 months ago
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Nike Marketing Strategy | Why This Worked Series Part 4 | Rankvertise Digital Marketing Agency
17 views
10 months ago
YouTube
Rankvertise
0:14
Nike’s Boldest Move EVER: The Ad That Changed Everything! 🔥 #nike #youtubeshorts #flyxo #trending
974 views
Aug 28, 2025
YouTube
Youngster Tube
0:13
SOURCE OF ENTREPRENEURS on Instagram: "The Boldest Move in Marketing History.🫡 In 2019, Nike shook the advertising world to its core with its "Dream Crazy" campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in-regardless of the consequences. The world was split. Supporters hailed Nike for
837.2K views
Jun 11, 2025
Instagram
sourceofentrepreneurs
0:59
How Nike’s Dream Crazy campaign changed the game! 💥
1.5K views
Jun 30, 2024
YouTube
Nishant Dhuriya
1:01
DREAM CRAZIER | NIKE COMMERCIAL ft. SERENA WILLIAMS
327.6K views
Feb 25, 2019
YouTube
The Mocko Show
0:58
Marketing Matlab on Instagram: "Nike’s Dream Crazier, released during the 2019 Oscars, wasn’t just an ad, it was a correction. A response to decades of how women in sports were described whenever they showed ambition, emotion, or dominance. Voiced by Serena Williams and featuring athletes like Simone Biles, Ibtihaj Muhammad, Chloe Kim, and the U.S. Women’s National Soccer Team, the film reclaimed “crazy” as the fuel behind every breakthrough once dismissed as unrealistic. Created by Wieden+Kenne
2K views
8 months ago
Instagram
marketingmatlab
0:57
Iklan Kontroversial yang Pernah di Buat Nike!
16.1K views
9 months ago
YouTube
DenCma
1:13
First it was Just Do It. But now Nike is asking Why Do It? From 1988’s no-excuses rallying cry to campaigns like If You Let Me Play and Dream Crazy, Nike has always shaped culture. But this time, it’s not about pressure, it’s about purpose. Gen Z doesn’t just want to be told to move. They want to choose why. So tell us…what’s your why? . . . #Nike #WhyDoIt #JustDoIt #NikeCampaign #GenZ #SportsCulture #DreamCrazy #AthleteMindset #Motivation #Inspiration | exchange4media
34 views
Sep 5, 2025
Facebook
exchange4media
0:13
Succeeded on Instagram: "In 2018, Nike redefined “just doing it” by naming Colin Kaepernick the face of its 30th-anniversary “Dream Crazy” campaign, delivering a powerful narrative of resilience—“Believe in something. Even if it means sacrificing everything”—that polarized the globe yet drove a stunning 31% surge in online sales, added roughly $6 billion to brand value, and sparked an estimated $163 million in media exposure, ultimately earning Cannes Lions, D&AD, One Show awards, and the title
25.3K views
Oct 17, 2025
Instagram
succeeded
0:14
In 2019, Nike did what most brands wouldn’t dare — it took a stand. Their “Dream Crazy” campaign, led by Colin Kaepernick, wasn’t just an ad — it was a global statement. Some cheered, some burned their shoes. But everyone was talking. Nike proved that the strongest brands don’t sell products — they lead movements. And sometimes, the most controversial risks create the loudest impact. Follow @onlinentrepreneurs for more. #marketingstrategy #brandpower #nike #entrepreneurship #businessmoves #dream
1.8K views
Jul 1, 2025
Facebook
Online Entrepreneurs
0:39
Dream Crazy – Nike’s campaign with Colin Kaepernick wasn’t just an ad, it was a movement. @nike
400 views
Apr 7, 2025
YouTube
HashTag Hustle
1:05
Dream Crazy e Nike: La campagna del secolo 🤯💡#shortvideo #marketingtips
1.4K views
10 months ago
YouTube
Davide Coglio
0:14
Nike’s Boldest Marketing Gamble Ever! | Dream Crazy ft. Colin Kaepernick #shorts #motivational
202 views
Aug 10, 2025
YouTube
Still Soul
0:13
Theknowledge Hub on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing u
4.9K views
Aug 11, 2025
Instagram
_theknowledge_hub_
0:13
ThE FacT FactorY on Instagram: "In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. #nike #explore #explorepage #sports #Viral #trending #feed #EngageAndInspire #InteractiveContent
32.7K views
Aug 12, 2025
Instagram
thefactpage01
0:13
Business | Motivation | Wealth on Instagram: "In 2018, Nike made one of the boldest moves in modern marketing: the “Dream Crazy” campaign with Colin Kaepernick. At the time, Kaepernick was celebrated by some and condemned by others for taking a stand against racial injustice. Featuring him as the face of the campaign was a calculated risk that challenged how brands engage with cultural issues. The backlash came fast. Social media lit up with protests, videos of Nike shoes being burned, and calls
27.3K views
Oct 3, 2025
Instagram
duckonmoney
Self Improvement | Inspiration on Instagram: "In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up for social justice, wh
352.7K views
Jul 7, 2025
Instagram
entrepreneurshipquote.reels
1:13
Why Nike Wanted You to Burn Their Shoes 🔥👟 #viral
29 views
8 months ago
YouTube
sweksha
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Самая странная реклама в истории бизнеса
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6 months ago
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Empowering Women: Nike 'Dream Crazier' Campaign
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Dec 25, 2021
TikTok
reklamarkivet
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Nike’s Riskiest Campaign — And Why It Paid Off
768 views
5 months ago
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0:14
The Boldest Marketing Move: Nike’s 'Dream Crazy' Campaign 🔥 #success #successmindset
67 views
Apr 27, 2025
YouTube
Musicyrics Media
0:29
حملة 'Dream Crazy' التي غيرت كل شيء #نايكي #كابيرنيك #تسويق
656 views
2 months ago
YouTube
دقيقة تسويق
0:13
META MEMES 🇺🇸 on Instagram: "In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up for social justice, while critics lau
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Sep 7, 2025
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metaverse.clips
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Nike's Most Controversial Ad
490 views
Mar 17, 2025
YouTube
Animation SR Lab
0:13
Bite of Wealth on Instagram: "The campaign that split the world. 👟🔥 In 2019, Nike’s Dream Crazy with Colin Kaepernick turned an ad into a cultural shockwave. The message was bold: “Believe in something. Even if it means sacrificing everything.” The impact? 🌍 Applause for the brand’s stance. 🔥 Boycotts and burned gear. 💬 A new era where taking a stand matters as much as selling shoes. It proved that sometimes the biggest breakthroughs come from the risks few dare to take."
19.4K views
9 months ago
Instagram
biteofwealth
0:14
Nike just did what??#nike #fitness
34K views
Jun 6, 2025
YouTube
end
0:13
Founders Hustle on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up
15.8K views
Jun 24, 2025
Instagram
founders_hustle
0:36
How Nike Turned Controversy Into $6 Billion | The Colin Kaepernick Effect.
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Sep 23, 2024
YouTube
MacroHype
1:00
Nike's latest campaign is absolutely brilliant! If they think your dreams are crazy, show them what crazy dreams can do! What did you all think of it? | Katie Couric
24.6K views
Feb 26, 2019
Facebook
Katie Couric
1:19
Colin Kaepernick Reveals What Nike Did When the Backlash Hit 👀
29.8K views
1 month ago
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ALL THE SMOKE
0:13
Marketing Nox on Instagram: "The Boldest Move in Marketing In 2019, Nike shook the world with its “Dream Crazy” campaign featuring Colin Kaepernick. The ad, rooted in protest and purpose, sparked global debate. Supporters praised Nike’s stance on justice; critics boycotted the brand. But this wasn’t just about sneakers—it was a bold statement on activism. Nike proved that real impact often comes from taking real risks. #advertising #marketing #branding #marketingstrategy"
3.1K views
Apr 6, 2025
Instagram
marketing__nox
0:14
Nike’s Boldest Move Ever 💥 | Dream Crazy with Colin Kaepernick #Shorts
5 views
Aug 6, 2025
YouTube
Dr BizTech
1:58
Good Ads Matter on Instagram: "“Believe in something, even if it means sacrificing everything.” #GoodAdsMatter In 2019, Nike’s campaign ‘Dream Crazy’ posed an intriguing question among the audience—Is Nike taking a risk? Well, It’s bold, it’s Nike. By standing with Colin Kaepernick, a controversial figure in American football, Nike made a statement with a tweet and an inspiring film anchored by the message, “Believe in something, even if it means sacrificing everything.” This move had Nike into
183.8K views
Nov 4, 2024
Instagram
goodadsmatter
1:24
Aashi Gupta on Instagram: "If they call you crazy, show them what crazy can do. The ‘Dream Crazier’ campaign by Nike is undoubtedly one of my favorites. It highlights the visibility and recognition that the brand gives to female athletes on Instagram, serving as a source of inspiration for girls and women who aspire to achieve great things in the world of sports. Despite the progress made, there is still a long way to go toward gender equality in this field. However, the tireless efforts of fema
6.4M views
Jul 7, 2024
Instagram
marketrypro
1:23
Dream Crazier Campaign - Nike ft Serena Williams 🎾 #popculture #foryou #feminism #advertisingtiktok #marketing #barbie #serenawilliams
12.9K views
Aug 28, 2023
TikTok
toris.intel
0:13
Luciano Coelho | Marketing por Trás das Marcas on Instagram: "A campanha que dividiu o mundo 🔥 Em 2019, a Nike lançou “Dream Crazy” com Colin Kaepernick - o jogador que perdeu a carreira por ajoelhar durante o hino americano em protesto. A reação? Metade do mundo queimou produtos Nike. A outra metade comprou tudo. E sabe o que a Nike fez? Nada. Manteve a campanha. Dobrou a aposta. Não pediu desculpas. O resultado? Perdeu clientes? Sim. Gerou polêmica? Sim. Faturou bilhões? SIM. A lição de marke
23K views
8 months ago
Instagram
lucianorabbit
0:49
Serena Williams Nike commercial welcoming her back to Tennis 🎾
138.6K views
4 months ago
YouTube
DeNeva Wilson
0:13
Wealth | Motivation | Finance on Instagram: "In 2018, Nike demonstrated courage by centering Colin Kaepernick in their “Dream Crazy” campaign—a risk few brands would take. Kaepernick represented more than athleticism; he embodied protest, courage, and sparked controversy, becoming a hero to some and an adversary to others. The response was swift and intense. Outrage flooded social media, with calls for boycotts and public destruction of Nike products. Yet, Nike remained resolute, powerfully conv
45.7K views
8 months ago
Instagram
pure.millionaires
0:13
Technologies on Instagram: "In 2018, Nike redefined “just doing it” by naming Colin Kaepernick the face of its 30th-anniversary “Dream Crazy” campaign, delivering a powerful narrative of resilience—“Believe in something. Even if it means sacrificing everything”—that polarized the globe yet drove a stunning 31% surge in online sales, added roughly $6 billion to brand value, and sparked an estimated $163 million in media exposure, ultimately earning Cannes Lions, D&AD, One Show awards, and the tit
10.9K views
Aug 15, 2025
Instagram
technologies
0:13
The knowledge is here on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for stand
21.4K views
Aug 23, 2025
Instagram
theverifyfactz
0:13
luxury insight on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up
4.1K views
Jul 11, 2025
Instagram
v12vibess
1:18
Colin Kaepernick reveals what Nike did when the backlash hit 👀 Kap tells us the story behind “Dream Crazy” and why Nike never folded 💯
1.6K views
1 month ago
TikTok
allthesmoke
1:19
Colin Kaepernick: The QB Who Risked It All to Take a Knee | Super Bowl QB to Banned Activist
568 views
7 months ago
YouTube
John with Jamshed
0:13
IZIFACTS on Instagram: "In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The Boldest Move in Marketing History TS! unapologetic, it challenged viewers to fight for what they believe in-regardless of the consequences. Follow @izifactsofficial for more such content. #nike #motivation #izifacts #foryoupage #fyp #explorepage #instagood #facts #instalike"
9.1K views
Jul 21, 2025
Instagram
izifactsofficial
Another powerful campaign by Nike highlighting women’s strength and ambition.Through Serena Williams’ voice, we are reminded to Dream Crazier, challenge societal bias, and define our own limits… | Cheryl Minaya
9 months ago
linkedin.com
0:13
100x@founder on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up fo
6.5K views
Jul 31, 2025
Instagram
100xfounder
1:00
LoveLikeRemi on Instagram: "This Monday we are starting with a motivational @nike commercial from 2019 “Dream Crazier,” that highlights female athletes who have broken barriers, brought people together through their performance and inspired generations of athletes to chase after their dreams 🌟 • • • • “Show them what crazy can do. Dream Crazier”💪🏼🚴🏾♀️🏄🏼♀️⛹🏻♀️🏋🏼♀️💞 • • • • Let’s approach this Monday with a can-do attitude and a willingness to conquer any challenges this week may pr
8.4K views
Sep 9, 2024
Instagram
lovelikeremi
0:13
bizmindbuzz on Instagram: "The Boldest Move in Marketing History In 2019, Nike shook the advertising world to its core with its “Dream Crazy” campaign, starring Colin Kaepernick. The controversial ad, featuring the former NFL star known for his protest against racial injustice, ignited a storm of reactions across the globe. Bold and unapologetic, it challenged viewers to fight for what they believe in—regardless of the consequences. The world was split. Supporters hailed Nike for standing up for
2.3K views
Apr 22, 2025
Instagram
bizmindbuzz
1:31
Spot Nike Women #Dreamcrazier Sottotitoli in Italiano
60.3K views
Mar 2, 2019
YouTube
Alessandra Kiddo
1:35
"Dream Crazier" chiến dịch quảng cáo thành công của Nike trước thềm World Cup bóng đá nữ 2019. Chiến dịch này tôn vinh các nữ vận động viên đã phá bỏ các giới hạn, lập nên kỳ tích và truyền cảm hứng cho nhiều thế hệ vận động viên sau họ. “Dream Crazier” tái hiện những khó khăn, bất công các vận động viên nữ phải trải qua khi thi đấu như phân biệt đối xử hay bị gắn với những từ khóa tiêu cực như “delusional” (ảo tưởng), “unhinged” (yếu đuối) và “crazy” (điên cuồng). Video quảng cáo của Nike không
433 views
Oct 10, 2024
Facebook
Hội những người thích Quảng Cáo
New Nike Commercial Celebrates Women in Sports Breaking Down Barriers
Feb 25, 2019
runnersworld.com
1:03
The Slogan That Changed Everything | NIKE 'Just Do It' campaign | Walt Stack
626 views
Mar 22, 2025
YouTube
By Deepak Jangra
0:13
Business | Motivation | Technology on Instagram: "The Boldest Move in Marketing History Nike’s 2019 “Dream Crazy” campaign featuring Colin Kaepernick sparked global attention by urging people to stand for their beliefs, even if it means risking everything—marking a bold shift in marketing’s cultural influence 🔥🖤 The ad divided opinions worldwide. Supporters praised Nike’s stand for justice, while critics called for a boycott. But it pushed boundaries and redefined how brands engage with social
63.2K views
Apr 23, 2025
Instagram
bluorai
1:30
@poweredbybia on Instagram: "In 2019, Nike’s Dream Crazier flipped the script 🎥🔥 Narrated by Serena Williams, it turned every label used against women in sport into fuel. From Chloe Kim flying higher 🏂 to Ibtihaj Muhammad competing in a hijab 🥋—this was ambition unapologetically owned. Crazy? No. Driven. Follow @poweredbybia for more women sports and inspiration! DM for credit or removal (all rights belong to respective owners) Nike Dream Crazier Serena Williams women athletes ambition resil
1.1K views
9 months ago
Instagram
poweredbybia
0:13
Mediagrowth | Marketing on Instagram: "O Anúncio Mais Polêmico da Nike: A Jogada Mais Ousada da História do Marketing Em 2019, a Nike abalou o mundo da publicidade com a campanha “Dream Crazy”, estrelada por Colin Kaepernick. O polêmico anúncio, protagonizado pelo ex-jogador da NFL conhecido por seu protesto contra a injustiça racial, desencadeou uma onda de reações em todo o mundo. Ousado e sem pedir desculpas, ele desafiava os espectadores a lutar pelo que acreditam, independentemente das cons
2.7M views
10 months ago
Instagram
mediagrowthbr
1:37
1990 Commercials Went Big: 10 Ads That Set the Decade #Shorts
2 days ago
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MadeOfAtoms
1:31
CRAZY_BITCH_FROM_THA_MEGA_MAGA_SLAPAHOE_TRIBE 𖧶🪓 on X: "Texas Will NOT Vote for someone who: -Thinks God is non-binary -Ran a vegan campaign -Says there are 6 genders -Dreams of trans kids -Voted to defund the police, for open borders, for trans surgeries and for boys in girls' sports. "Every issue that's a 90/10 issue, he was on the 10% side."" / X
1 day ago
x.com
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